Your best U.S. salesperson is not looking for a job. We find them anyway.
NovusMarc builds the U.S. commercial operation for European brands of building and home products, and puts a proven U.S. seller in the seat to run it. One relationship, one plan, one person accountable for the number.
European brands of building and home products entering or growing in the United States.
NovusMarc finds where you win and builds the U.S. commercial operation. The proven seller to run it is hunted and placed through Loom Haven Advisors, a NovusMarc company.
One seat. Three moves.
In this order, because a seller dropped into an undefined seat fails in public and takes a year of the territory with them.
Find the one already winning
We map your channel and go after the people producing in it now. Approached quietly, assessed on whether they open accounts that were not there before.
Put them in the seat
The seat is defined before anyone is approached: what it owns, what headquarters supplies, what the number is in year one.
Build the operation around them
The price that holds after freight, duty and terms. The spec and price files a U.S. buyer needs. The order path, the lead times, the systems.
A recruiter can find you a salesperson. Knowing which one wins in your channel is a different job.
I know the market
I spent my career in building and home products: big-box retail, the commercial and Pro channel, distribution and the design trade. I know how America buys and sells products like yours, because I ran that business. Market knowledge and operator judgment, never privileged access.
So I know the seller
I have hired, run and replaced the sales organizations European brands sell through. That is why a shortlist from me separates a hunter from an account manager before you meet either, and why the seat is defined in your channel rather than in the abstract.
A European brand had been in the United States for several years with demand below what ownership expected. The product was not the constraint. Nobody owned the U.S. commercial side, and the model the territory had been given could not produce the number. The seat was defined first, then filled, then the price, the channel and the order path were built around the person. Client names stay confidential.
How the search works, and where the risk sits.
You deal with me. The search runs through Loom Haven under its own agreement.
The best seller is rarely in the market.
They are already winning somewhere and not looking. We find them, we reach them, and we keep it quiet. The best person out there, not the best person that applied.
The person who can carry a European brand of building and home products in the United States is not reading job boards. They are three years into a territory, hitting their number, and known to the buyers you want. That person moves for a seat worth moving for, and only if the approach is discreet. Finding them is the job.
Most searches are pay-when-you-hire
A Loom Haven term. Senior, confidential, or exclusive searches run on retainer, agreed in writing before anything starts.
90-day replacement guarantee
A Loom Haven term, on every placement. If the hire is not producing, we re-run the search at no fee.
You decide on numbers
What the seat costs, what it should return, and whether the U.S. case holds, before you commit to a person.
Tell me where you are with the U.S.
A 30-minute call, one to one. You leave knowing whether the seat is the constraint, what the person should look like, and what it would take to put them in it.