U.S. Market Entry & Growth · Building Materials

We bring building-materials brands into the U.S. market.

For international manufacturers, suppliers, retailers, and vendors, NovusMarc builds the go-to-market, distribution, and leadership to win in the U.S. — led by operators who have run the business at scale across the Americas, Europe, and Asia.

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Who We Help

Built for the move into the U.S.

01

International manufacturers & suppliers

Building-materials brands in Europe, Asia, and the Americas ready to win U.S. distribution and shelf space.

02

Retailers, distributors & vendors

Established players expanding their footprint, channels, or commercial wholesale operations across North America.

03

Brands entering the U.S.

Companies making their first move into the U.S. market that need an operator who has actually run it.

What We Do

The full path to market

Market & channel strategy

Where to play and how to win — retail, pro/commercial, wholesale, and distribution channels mapped to real demand.

Retail & distribution relationships

Decades of relationships and category know-how across big-box retail, pro, and supply — opening the right doors.

Pricing & merchandising

Assortment, pricing architecture, and merchandising built the way the largest U.S. retailers actually buy.

Sales & operations build-out

Standing up the U.S. commercial engine — sales motion, operations, supplier relations, and the systems behind them.

Marketing & demand generation

Brand, events, and AI-enabled lead generation to create pull, not just push.

Leadership & talent

Build the U.S. team itself through Loom Haven Advisors, our executive search arm.

Operator-Led

A boutique firm of senior operators — not career consultants.

For each mandate we assemble the right operator — leaders who have carried the P&L, built the team, and shipped the result — drawing on a vetted network across the Americas, Europe, and Asia. The work is done by people who have actually run the business.

Leadership

AJ Marcoz

Managing Director, NovusMarc Advisory Group · President, Loom Haven Advisors

More than 18 years of leadership with The Home Depot — including General Manager responsibility for multiple ~$100M retail operations and human-resources executive leadership for a $3 billion wholesale distribution subsidiary across North America. AJ has led nearly $1 billion in Southeast U.S. and Caribbean commercial wholesale operations — spanning sales, merchandising, pricing, marketing, supplier relations, and organizational performance.

The caliber of operator behind every NovusMarc engagement — proven across billion-dollar commercial operations, executive leadership, and real-world business growth.

Americas
On the ground
Europe
On the ground
Asia
On the ground
One group, end to end

We get you into the market. Loom Haven staffs your U.S. team.

NovusMarc builds the strategy and operations; Loom Haven Advisors — our executive search arm — places the U.S. leaders, sales, and operators who run it.

Explore Loom Haven Search ↗

Planning your U.S. move?

Let's talk about your category, your goals, and the fastest credible path into the U.S. market.

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